Assist in the formulation of strategies to build a lasting digital connection with consumers plan and monitor the ongoing company presence on social media (Linkedin)
Launch optimized online adverts through Google Adwords, Linkedin, etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization, etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update the website
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
Acquire insight into online marketing trends and keep strategies up-to-date
Requirements and skills:
Proven knowledge or experience as a Digital Marketing Executive(Preferable graduation in Marketing)
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
Perfect knowledge of web analytics and SEO tools (e.g. Google Analytics, SEMrush, Moz, etc.)
Skills and experience in creative content writing