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Assistant Manager - Business Development

Manufacturing | Sales Executive

50,000 - 1 Lakh p.m | Under Graduate - Bachelor of Management , Bachelor of Engineering / Technology - BUSS.ADMN./BUSS.MGMT , MARKETING/BANK MANAGEMENT | Tiruvallur

Pollivakkam, Thiruvallur

Gender : Male | Age Limit - 25-35 | Openings - 3 | Experience - 5-10 Years
Posted Date: 10-04-2024
Open Until : 19-04-2024


  • Contribution of marketing efforts to overall revenue through metrics like Customer Business Ratio, customer acquisition cost (CAC), and marketing-influenced revenue.
  • Monitoring the number of new customers acquired within a specific period.
  • Measuring the value, a customer brings to the company over their entire relationship with the business, providing insight into the effectiveness of marketing campaigns in retaining high-value customers.
  • Evaluating the efficiency and profitability of marketing campaigns by comparing the cost of investment to the generated revenue.
  • Tracking the number and quality of leads generated by marketing efforts and the conversion rate of these leads into sales opportunities.
  • Measuring brand visibility, reach, and engagement through metrics like website traffic, social media mentions, share of voice, and brand sentiment.


  • Business Development Executive
  • Marketing and Social Media manager
  • Sales and Pre-Sales Analyst

Additional Skills

 Experience in Manufacturing Industries will be an added advantage.  Ability to lead and inspire teams, set a vision, and drive marketing strategies aligned with the company's goals.  Developing and implementing long-term marketing plans that align with overall business objectives, foreseeing market trends, and adapting strategies accordingly.  Proficiency in analysing data to derive actionable insights, measure marketing performance, and make data-driven decisions.  Excellent verbal and written communication skills to effectively convey the brand's message to diverse audiences, including customers, stakeholders, and internal teams.  Strong understanding of digital marketing channels, including social media, SEO, content marketing, email marketing, PPC advertising, and analytics tools.  Deep understanding of customer behaviour, preferences, and market segmentation to tailor marketing strategies that resonate with the target audience.  Understanding marketing budgets, ROI analysis, and resource allocation to maximize marketing effectiveness while optimizing costs.

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