
Job Summary:
We are seeking a creative and tech-savvy Digital Marketing Executive to build our online presence and drive sales through digital channels. Your primary focus will be on WhatsApp and Instagram marketing. You will be responsible for creating engaging content, managing our social media profiles, and executing targeted campaigns to our extensive customer database. We are looking for someone with fresh ideas to generate high-quality leads.
Key Responsibilities:
Social Media Management: Manage and grow our brand's presence on Instagram, including creating and scheduling daily posts, stories, and reels.
Content Creation: Develop visually appealing and engaging content (images, graphics, short videos) that showcases our products and promotions.
WhatsApp Marketing: Execute bulk WhatsApp messaging campaigns to our customer database, promoting new arrivals, offers, and events.
Lead Generation: Design and implement digital marketing strategies to generate leads and drive traffic to our showroom.
Campaign Management: Plan and execute promotional campaigns, track their performance, and report on the results.
Community Engagement: Interact with followers, respond to comments and messages, and build an active online community.
Market Research: Stay up-to-date with the latest trends in digital marketing and the cosmetics industry to propose innovative lead generation ideas.