
Content Creation Skills
Creative content writing (posts, captions, blogs)
Short-form video creation (Reels, Shorts, TikTok style)
Graphic design using Canva / Photoshop
Basic video editing with tools like CapCut, InShot, or Premiere Pro
Photography & product presentation skills
Storytelling and brand voice alignment
Trend spotting and viral content creation
Social Media Marketing Skills
Social media platform management (Facebook, Instagram, LinkedIn, YouTube)
Hashtag research & SEO for social content
Community engagement (comments, DMs, live sessions)
Influencer collaboration & cross-promotions
Campaign planning and execution
Use of scheduling tools (Buffer, Hootsuite, Later)
Sales & Promotion Skills
Online sales promotion through social media campaigns
Running offers, discounts, and seasonal promotions
Affiliate and referral campaign management
Upselling & cross-selling through social channels
Customer handling via chat, DMs, and WhatsApp Business
Strong persuasion and negotiation skills
Basic knowledge of eCommerce (Shopify, Amazon, Etsy, etc.)