
Job Title: Digital Marketing Executive
Company: Brand Mindz Global
Location: Tirunelveli
Company Overview
Brand Mindz Global is a fast-growing digital marketing agency dedicated to helping businesses drive measurable growth through innovative marketing solutions. We specialize in performance-driven strategies across multiple channels, including social media, search engines, and professional networks, to deliver high ROI for our clients.
Job Description
We are seeking a Digital Marketing Executive with strong expertise in Meta Ads (Facebook/Instagram), Google Ads, and LinkedIn Ads. This role requires a results-driven individual who can create, manage, and optimize paid campaigns to generate leads, increase engagement, and maximize conversions. The ideal candidate is detail-oriented, analytical, and always up-to-date with the latest trends in digital advertising.
Key Responsibilities
Plan, create, and manage paid advertising campaigns on Meta Ads (Facebook/Instagram), Google Ads, and LinkedIn Ads.
Conduct keyword research, audience targeting, and ad copy creation for campaign effectiveness.
Continuously monitor, analyze, and optimize campaigns to meet KPIs (ROI, CTR, Conversion rate).
Track and report campaign performance, suggesting actionable improvements.
Work collaboratively with the creative team for ad visuals and content.
Stay updated with the latest ad platform policies, digital marketing trends, and best practices.
Required Skills & Knowledge
Proven experience managing paid campaigns on Meta Ads, Google Ads, and LinkedIn Ads.
Strong understanding of performance marketing, conversion tracking, and lead generation strategies.
Hands-on experience with Google Analytics, Ads Manager, and campaign performance tools.
Excellent analytical skills with the ability to generate insights from data.
Strong communication and copywriting skills for ad creation.
Ability to multitask and manage multiple campaigns efficiently.
Must have own laptop to work effectively.
Qualifications
Bachelor’s degree in Marketing, Business, or a related field (preferred).
0-1 years of proven experience in digital marketing and paid ads.
Certifications in Google Ads, Meta Blueprint, or LinkedIn Marketing (a plus).
What We Offer
Competitive salary and performance incentives.
Opportunity to work with diverse clients and industries.
Growth-oriented environment with skill development opportunities.