About the Role
We are looking for a results-driven SEO Executive with strong expertise in all Google tools and a passion for creative content writing. The ideal candidate will be responsible for driving organic growth, managing on-page and off-page SEO activities, analyzing website performance, and creating engaging content that attracts, informs, and converts.
Key Responsibilities
- Conduct comprehensive keyword research using Google Keyword Planner and other tools to identify high-value search opportunities.
- Plan, execute, and optimize On-page SEO strategies, including meta tags, URL structure, internal linking, schema, and content optimization.
- Implement effective Off-page SEO strategies such as backlink building, guest posting, and outreach campaigns.
- Manage technical SEO elements such as crawling, indexing, Core Web Vitals, and mobile optimization.
- Use Google Analytics, Google Search Console, Google Tag Manager, and Google Data Studio to track and analyze website performance, traffic trends, and conversion metrics.
- Regularly monitor site health with tools like Google PageSpeed Insights and conduct audits to ensure SEO best practices.
- Create SEO-friendly blog posts, landing page copies, social media snippets, and creative web content to boost engagement and SEO rankings.
- Stay updated with Google algorithm updates and adapt strategies accordingly.
- Collaborate with designers, developers, and the marketing team to ensure cohesive content and SEO strategies.
- Generate SEO performance reports and provide actionable recommendations.
Required Skills and Knowledge
- Proven experience as an SEO Executive, SEO Specialist, or similar role.
- Strong expertise in Google tools:
- Google Analytics
- Google Search Console
- Google Tag Manager
- Google Data Studio (Looker Studio)
- Google Keyword Planner
- Google Trends
- Google PageSpeed Insights
- Google Business Profile (GMB)
- Strong creative content writing skills with the ability to produce engaging, original, and SEO-optimized content.
- Excellent understanding of search engine ranking factors, algorithms, and SEO best practices.
- Familiarity with CMS platforms (WordPress, Shopify, etc.).
- Basic knowledge of HTML/CSS for SEO purposes is a plus.
- Strong analytical, problem-solving, and communication skills.
Qualifications
- Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
- 1–3 years of proven SEO experience.
- Strong portfolio of SEO campaigns and published content preferred.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to work with modern SEO tools and strategies.
- Creative freedom for content ideation and execution.
- Collaborative and growth-oriented work environment.
- Continuous learning opportunities and SEO training resources.
Department Of Employment And Training,
Old Alandur Road,
Guindy, Chennai-32.
9499966018 .
tnprivatejobs@gmail.com .
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