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Marketing Executive (IT)

IT-ITES | Sales/Pre-Sales Executive

~15,000 p.m | Under Graduate - Bachelor of Commerce , Bachelor of Management , Bachelor of Engineering / Technology , Bachelor of Computer application - ACCOUNTANCY&AUDITING , BUSINESS MANAGEMENT , BUSS.ADMN./BUSS.MGNT , COMMERCE WITH COMPUTER APPLICATION | Coimbatore

Peelamedu

Gender : All | Age Limit - 25-35 | Openings - 3 | Experience - 1-2 Years | Job Type - Regular
Open Until : 31-01-2026

Description

We are looking for a proactive Marketing Executive to promote Tally software solutions through digital, field, and partner-led marketing initiatives. The role focuses on lead generation, brand visibility, customer engagement, and campaign execution targeting MSMEs, accountants, and trading businesses.

Key Responsibilities

  • Plan and execute marketing campaigns for Tally software (offers, upgrades, features)

  • Generate and qualify leads through digital and offline channels

  • Support sales teams with marketing collaterals, presentations, and campaigns

  • Coordinate customer events, demos, webinars, and workshops

  • Manage social media posts, WhatsApp campaigns, and email communication

  • Track campaign performance and maintain lead data

  • Work with designers and vendors for posters, banners, and promotional materials

  • Monitor competitor activities and market trends

Skills

  • Accounts Executive
  • Market Research Associate
  • Marketing and Social Media manager

Additional Skills


Required Skills Basic understanding of marketing principles and lead generation Familiarity with Tally software / accounting domain – preferred Good communication and content coordination skills Digital marketing basics (social media, WhatsApp, email) Creative thinking with execution focus

Apply now

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