
Job Description
We are looking for a Digital Marketing Manager who can independently plan, execute, and optimize digital marketing strategies that help businesses grow. At Hapi Town, marketing is not about simply running ads — it is about understanding businesses, building brands, and generating meaningful leads. As a Digital Marketing Manager, you will take complete ownership of digital marketing operations, managing everything from strategy to execution across platforms like Google, Meta, LinkedIn, and SEO. You will work closely with our design and development teams to ensure marketing campaigns align with business goals and deliver measurable results.
This role requires someone who is self-driven, analytical, and capable of managing marketing activities end-to-end.
As Hapi Town grows, you may also help build and guide a digital marketing team in the future.
The goal is simple: turn marketing into a growth engine for businesses.
Job responsibilities include but are not limited to:
Plan and execute digital marketing strategies for multiple client brands
Manage and optimize advertising campaigns on Google Ads, Meta Ads, and other platforms
Handle social media marketing strategy and campaign planning
Improve website traffic, lead generation, and conversion performance
Work closely with designers to create high-performing creatives and campaigns
Monitor campaign performance and optimize based on insights and analytics
Perform keyword research and SEO optimization for client websites
Track campaign metrics and prepare performance reports
Manage marketing calendars and campaign timelines
Experiment with new marketing tools, trends, and growth strategies
Take ownership of digital marketing operations and scale them as the company grows
Required Skills / Desired Experience:
Proven experience in Digital Marketing and campaign management
Strong understanding of Google Ads, Meta Ads, SEO, and analytics tools
Ability to independently manage marketing campaigns from planning to execution
Strong analytical and strategic thinking skills
Good communication skills for client coordination and reporting
Ability to manage multiple campaigns and deadlines efficiently
Degree or certification in Marketing, Digital Marketing, or related field is a plus
You'll Fit In If:
• You enjoy taking ownership and making things work independently
• You believe marketing should drive real business growth
• You like testing ideas, analyzing results, and improving performance
• You enjoy working with creative teams and technology
• You are someone who prefers building systems instead of just executing tasks